Role: Executive Producer
Agency: HUSH
Client: HBO and AT&T

HBO wanted to showcase HBO Max’s brand promise of providing the deepest, most high-quality entertainment properties available anywhere. They asked HUSH to create a scalable destination-worthy retail experience that magically communicates HBO Max’s depth of content, accessible at the speed of 5G infrastructure and systems.

the orbit experience

Customers visiting flagship AT&T stores enter into the experience and simply move their bodies or speak a few words. The Orbit responds with real-time skeleton and voice tracking, serving up beloved characters and scenes from the HBO Max library. Featured in nationwide AT&T retail flagships, and with a version on mobile / web, The Orbit sets a new bar for uniqueness, quality and inspiration for destination brand experiences. Visit The Orbit online.